Flat email and SMS revenue
Coolibar grew campaign revenue 33.6% in two months. See how
BrandResearchAtlas gives ecommerce brands an all-in-one retention marketing platform plus a forward-deployed marketer who rebuilds flows and campaigns for you, not just a dashboard to log into.
8.6x
campaign-driven revenue growth year-over-year compared to Klaviyo
1.8% → 6.8%
of total revenue attributed to campaigns
5 months
time to unify 5-language email operations and hit that growth
The problem
The team is too small to run the program it needs
A lean team can keep a newsletter going, but building segmentation, testing offers, and maintaining a full lifecycle of flows takes more hours than exist in the week. The result is a program stuck at whatever the last vendor set up.
What we hear from brands
A 15-person team can't manage sophisticated email flows, so the program is stagnant by default, says a made-in-USA belts and accessories manufacturer.
Lack of segmentation leading to batch-and-blast emails, with limited team bandwidth to execute CRM strategy, reports an ecommerce brand on a custom-built site.
A two-person marketing team at a home goods and drinkware brand says email content isn't effectively driving action despite growth in sales.
The new way
Segmentation that works without stacking exclusions
Instead of layering workarounds onto unreliable filters, BrandResearchAtlas's segmentation lets marketers build the audience they actually mean. Within a few months of switching, Blue Q's program had grown from a weekly blast plus two flows into coverage of the whole customer lifecycle.
How it works
Why this migration does not stall
One owner
A named marketer owns the move end to end instead of a ticket queue that passes it around.
Specialists on call
Deliverability and data specialists are pulled in by your marketer when a step needs them, without you making the introduction.
Momentum after launch
The improvements that are easy to postpone keep getting shipped, because someone whose job it is keeps pushing them.
The platform
Everything a marketing team touches, coordinated in real time
BrandResearchAtlas brings ten products together on a shared commerce-specific data model, so a change in one module shows up everywhere else instantly. It is built to handle 2M requests per minute at under 300 milliseconds, which is what real-time personalization actually requires.
Including
Your forward-deployed marketer
The forward-deployed marketer model, explained plainly
Rather than a support rep who reacts to tickets, your BrandResearchAtlas forward-deployed marketer proactively builds your strategy, sets up your flows, and runs your tests. It is included at no extra cost, with a shared Slack channel for anything in between.
Done-for-you strategy, flows, and A/B tests
Shared Slack channel for direct access
Included with every subscription
Replace your stack
The tools most brands switch off first
Email and SMS usually move first because the pain is loudest there, then recommendations and lead capture follow once the profiles are already unified. Loyalty tends to be last and benefits most.
Replaces
Sendlane
Optimizely
Wisepops
Yotpo
Zapier
Read the cases before you read a pitch
The brands on the site describe what they switched from and what changed afterwards, in their own numbers.